September 4, 2000

Following the yellow-brick road to buildings on UConn's main campus in Storrs has been made easier for visitors with a colorful new map that also points travelers in the right direction to all campuses throughout the state.

"The new map reflects the ongoing transformation of our campus and includes all new buildings," says Scott Brohinsky, director of University Communications. "The map's principal purpose is to improve access to locations throughout the University's main campus."

Each building on the Storrs campus is coded with an easy reference to its official name. Additionally, local non-University buildings such as the Mansfield Town Hall, the U.S. Post Office and several churches are located on the map, which is done in shades of lime, forest greens and brown earth tones.

A smaller area map of Connecticut on the reverse side provides travelers with highway designations to the University's five regional campuses: Avery Point, Greater Hartford, Stamford, Torrington, Waterbury, as well as to the Health Center and the School of Law.

The map is viewed internally as a marketing tool.

"We are a unique resource for the State of Connecticut and the map helps to tell our story to the multitude of visitors who come to our campuses each year," says John Barry, associate director of University Communications. "The map is part of our plan to make the University an inviting destination for visitors. We expect that our visitors, after having a favorable experience here, will help get the word out to others."

A year in the making, the map is the collective product of an advisory committee that included assistance from various offices and departments. Chief among them were the chancellor's office, a variety of academic departments including geography, the registrar's office, public safety, the Alumni Association, admissions and orientation services, architectural and engineering services, the University Senate and Homer Babbidge Library.

A large scale replica of the map will be on display in the new Lodewick Visitors Center. Single copies of the map may be picked up from the Visitors Center. Multiple copies are available through the University's Central Stores department, where they can be purchased in pads of 100 for $10.40.

Map orders can be placed to Central Stores via the on-line Internet system or by submitting a transfer voucher. For additional purchase information, please contact Central Stores at (860) 486-3626. The map may also be viewed on the UConn home page at the Lodewick Visitors Center website.

Claudia Chamberlain